Label of the Month: Vin du Lac

By Michaelle Boetger

One of the first wineries I visited upon my arrival to the Northwest last summer was Vin du Lac in Chelan. Not only is this lakeside town picturesque, but this quaint winery sits on a hilltop rising 200 feet overlooking the lake. The wine labels at Vin du Lac feature illustrations from Lisa Pettit; they’re whimsical and fun. Each wine features a different design and a different set of characters; and whether it’s a couple on a tandem bike, going for a picnic or even kayaking, each is like its own work of art. On her website Lisa says that “the designer in me leads me to create linocuts for more simple, high contrast imagery, and the child in me loves to doodle the details in the more elaborate etchings and to color the monotypes.” The designs give the labels a professional look, yet make it approachable for this vineyard that makes small lots of award winning wine.

Michaelle Boetger is a graphic designer based in Moses Lake, she specializes in logos, corporate identity, brochures, direct mail, advertising, you name it! See her website at www.michaelleboetger.com to see her work.